March 22, 2016

Real estate coach shares tips for success

Posted in Uncategorized at 12:06 pm by Keith Knutsson

Spring has officially sprung, and that means it’s time for local Realtors to get to work. Spring typically starts the home-buying season, but is the current housing market something to celebrate? Or is it bad news for buyers and sellers?

More than 100 area Realtors packed into a Holiday Inn in Lehigh County on Monday to learn from Mike Ferry, who has been voted the most influential real estate coach in North America. He was there to give his not-so-secret tips for succeeding in the competitive real estate field. QUICK CLICKS Life Lessons: Young politician inspired to run Emmaus losing another police official to retirement Updated plans presented for new Emmaus municipal complex Northampton Area SD facing tough decisions Police crackdown on aggressive driving ”

I tell people selling real estate, it’s very simple, but it’s not very easy,” Ferry said.

No matter which side of the curb you stand, the market in the Lehigh Valley area of Pennsylvania has been anything but easy. Sales have dipped since 2013, but they’re up over the past year, while inventory is down.

“We have more buyers right now, pre-qualified and are out there shopping, than we’ve had for years at this time of the year,” said Christopher Byrnes, a lender.

Byrnes said low mortgage rates have turned this into a buyer’s market, especially considering the median home sale price of $165,000 is basically the same as it was in 2011.

So, when will prices start to significantly rise in the Lehigh Valley? A study by the Lehigh Valley Planning Commission said not for another five years.

“Witnessed a bubble burst, so to get to that level probably be a long time of strong demand for existing supply,” said Eric Mcafee of the Lehigh Valley Planning Commission.

Mcafee said prices could surge if demand continues from those in northern New Jersey looking to the Lehigh Valley as an escape from the New York metro area.

But for Realtors looking to capitalize now, it’s all in learning the skill of the sale.

“I think you putting your house on the market for sale, it’s a really good time to do it,” said Chris Jasinski.


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